Sparkly sequins, graffiti prints, and peacock feathers are not necessarily the fashionable details you would associate with the brand COACH. However, the new Poppy collection is taking a youthful and vibrant turn for 2009.

Forget the navy blue,  classic COACH logo we’ve seen in the past. Although loved for its timeless sensibility and prints that go with everything, COACH has decided to add a little playfulness to the staples that we’ve always loved. The Poppy collection is a youthful twist on everything fabulous about COACH. Graffiti prints, rhinestones and candy flavored color palettes turn these classic styles into fashionable icons.

To celebrate this new collection in Poppy style, COACH will host a launch party on July 14th at their flagship store in Costa Mesa.


At 5pm the festivities begin with an opportunity to win a $1000 shopping spree along with free gifts with purchase of new Poppy collectibles. Bring your appetite as there will be adorable treats including mini cupcakes, pomme frites and colorful sparkling juices.

View the Poppy collection here.

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