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The Fashion Pack Rock Out with Their Frocks Out for IRO Paris’ Australian Launch

Photo courtesy of IRO

Photo courtesy of IRO

Another day, another international brand making its way into the Australian retail landscape. Last night, September 9, saw IRO Paris officially launch its first-ever store down under, with a mix of fashion and music’s greatest stepping out at Sydney’s Double Bay store to celebrate the occasion.

With a performance by The Preatures and Mumm champagne flowing, everyone rocked out with their frocks out while creating a fashion mosh pits of sorts.

Check out our favourite looks from the night in the gallery below, with everyone from models to fashion bloggers, stylists and musicians in attendance. 

Photos: Ken Butti/ IRO