Karl Lagerfeld sure does love his muses and Marine Vacth is the latest brand ambassador to land a coveted Chanel campaign. Following in the footsteps of Kristen Stewart, Cara Delevingne, Arizona Muse and Luna Bijl, the French actress cements her status as a Lagerfeld favorite by becoming the face of Chanel’s Cruise 2018 collection. To mark the occasion, Karl captured Vacth with a cropped hairstyle against a beautiful studio backdrop — with Vacth doing very little in the images.
“Marine is such a stunning woman in person. Her eyes are stunning, these photos don’t do her justice,” chimed in maxlinden.
“There’s something missing here. It just looks so hollow. We’ve seen these type of landscape shots before for Chanel, and he especially did wonders with Freja years ago (Spring 2007), but this one isn’t working for me. Also don’t like Marine’s hair and makeup. It looks more 80s streetwalker than sensual,” ranted Benn98.
Adding their opinion was pollyanna90. “Not crazy about the campaign. Could’ve been so much better. Marine is lovely though. Karl just did a mediocre job,” she pointed out.
Nymphaea wasn’t exactly elated by the outcome either: “Something is not working here, love the background and the model but in a way they don’t go together fluently.”
“Was expecting a larger and more elaborate shoot, but considering this year’s cruise show was very much a smaller and less costly affair than the past few years, it’s fitting that the campaign is also a simple production,” magsaddict noted.
See more from the new campaign and join the conversation here.