H&M’s annual Summer campaign has landed, reminding us that warmer days are just round the corner. Getting us in the mood for a summer vacay are models Anna Ewers and Andreea Diaconu, who are joined by male model Marlon Teixeira. Enlisting the photographic expertise of Erik Torstensson and making for a refreshing change from the usual photographers, the trio takes it to the beach wearing H&M’s new range of swimwear, looking like they had an absolute blast shooting the campaign. Sun, sea and sand… who wouldn’t?
Members of our forums loved the images. “Andreea and Anna! Two of my favorite models! Ahhh,” sighed MON, giving the campaign his instant approval.
“It looks great!! I love it. Nice casting too,” echoed thatsfierce.
Also declaring their love for the casting was pivoslyakova, writing, “Amazing cast! I love both Anna and Andreea. I’m a bit disappointed on Anna’s pictures, though. I don’t know, she looks odd. Andreea looks fantastic!”
Narcyza shared the same sentiments: “What a fantastic cast. I love Andreea here she’s so beautiful.”
“Nothing against Anna but Andreea steals this for me,” chimed in heyitsrachelle.
“They work so well for this!! Mad about the underwater shot. The guy however looks dirty and burnt,” pointed out Benn98.
Creative felt the same way, replying, “He always looks like that as of late. It’s his signature look. I really don’t understand why he gets so many campaigns considering he has a very average body and he is not that good looking. When he was young he was much more beautiful.”
“I on the other hand find Marlon perfect. The homeless beach surfer look is his thing, but he’s gorgeous,” fired back marsnoop2.
We know one thing for sure, H&M hit the nail on the head with the ladies this season. See more and join the conversation here.